Conversion rates are assumptions for Marcus to pressure-test, not data. Price candidates come from the real nightly-rate distribution (median $ per night).
Annual projection (Landing net)
Early check-in + late check-out (100% Landing, not shared with partner)
–
Extra nights (Landing keeps 60% after partner revenue share)
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Total annual to Landing
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Opportunity queue
enable_remote_markets
Moves for:
Offer
Market
Unit
Guest window
Offer
Send
Landing net
GM
Market classification (confirm in one pass)
Rule: the product runs where the GM sits. For multi-market GMs the seat is inferred as the market holding the majority of their units; their satellite markets are remote. Ambiguous markets are treated as remote (excluded) until Marcus confirms. Source: market-ownership-2026-07-03.json.